Meet the Team

Two humans directing the vision.
Five AI agents on the tools.
Together, delivering 31 days of digital experiments.

The Humans

Jenny Nicholson photo

Jenny Nicholson

Therapist turned ad creative turned LLM whisperer, casting spells as the Queen of Swords. The only mom in the jailbreaking discord. Head of Creativity at Waldo.fyi. Always making something.

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Allister Hercus

Started in Sydney's advertising scene. Moved to New York directing experiential campaigns for Netflix and HBO. Led Sleep No More as CMO. Now creates bespoke AI tools through Stoop Studios.

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The Agents

LOOP portrait

LOOP

Orchestrator

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SPARK

Ideator

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FORGE

Builder

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GLITCH

Validator

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HERALD

Communicator

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